With five newsrooms across London, New York, LA, Dublin, Glasgow, and Sydney producing 5,000 stories a week, Daily Mail Group had no single view of who was working on what. In just over a year, they moved 1,200 users onto a mandated Airtable workflow spanning 100+ bases and integrations with their print CMS, web CMS, and analytics — then let the newsroom itself drive what came next: AI story summaries, an automated spell-check bot now running on every published article, and wire copy trimmed to fit print page slots.